IKEA, the furniture from Sweden that has become so popular around the world is introducing its first Planning Studio in Boisbriand, making IKEA more accessible to the many people in the Greater Montreal Area. The North Shore is rapidly expanding with new construction and IKEA is hoping to attract that North Shore clientele.
The Planning Studio concept will focus on inspiring and supporting customers who are looking to plan, order and purchase complex home furnishing solutions for the kitchen, bath, bedroom and living room with the help of a knowledgeable IKEA specialist. The Planning Studio Boisbriand will open its doors to customers in summer 2022.
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If one googles IKEA Planning store, the closest result comes in New York. That means that this relatively new concept from the furniture giant is introduced in Canada first in the North Shore with the Planning Studio Boisbriand joining the Faubourg Boisbriand shopping centre, adjacent to Linen Chest and Home Sense. According to the company press release, “It will be an affordable and inspiring destination for residents looking to enjoy the IKEA design experience and expertise closer to home.” The Planning Studio Boisbriand will offer planning services by appointment only for a more personalized experience. It will also showcase a curated selection of relevant home furnishing solutions for customers to touch and try. IKEA products or food will not be available for immediate takeaway.
“More than 60% of Canadians have made changes to their homes since the onset of the pandemic to better meet their evolving needs and dreams,” said Eri Mathy, Country Business Development Manager, IKEA Canada. “We know that life at home has never been more important, and the IKEA Planning Studio is one of the many ways we’re transforming our business to provide new customer touchpoints and services that meet their evolving needs and deliver affordable, relevant home furnishing solutions.”
The IKEA Planning Studio is a convenient space for customers to connect with friendly and knowledgeable IKEA specialists to create custom home furnishing packages that fulfill their individual needs and dreams. Purchases made at an IKEA Planning Studio can be delivered directly to customers’ homes or picked up at local IKEA Pick-up Locations.
The Planning Studio concept is part of a global ambition to bring a new world of IKEA to its customers. There are more than 30 Planning Studios globally in cities such as Copenhagen, Berlin, Moscow, London and New York. The IKEA Planning Studio Boisbriand is the first of several planned locations in Canada.
